Booksy vs SimplerBook

Booksy is a beauty and wellness platform with a marketplace of 44 million consumers. All features come at one price — no tiers, no feature gating. SimplerBook costs less, works for any industry, and puts your brand front and center instead of Booksy's.

Booksy is best for:

Beauty professionals who want marketplace visibility and an all-in-one salon tool with payments, SMS, and team management.

SimplerBook is best for:

Solo operators in any industry who want a free booking page without marketplace commissions or beauty-industry lock-in.

The bottom line

Booksy is a salon platform with a marketplace; SimplerBook is a lightweight booking tool that works for everyone.

Feature comparison

Feature	SimplerBook	Booksy
Scheduling
Booking page	Yes	Yes
Monthly booking limit (free)	50/month	Unlimited
Service categories	Yes	Yes
Buffer time	Yes	Yes
Custom business hours	Yes	Yes
Walk-in mode	Yes	Yes
Customization
Custom colors & branding	Yes	Yes
Logo & cover photo	Yes	Yes
Remove platform branding	Pro ($7/mo)	No
Communication
Email confirmations	Yes	Yes
Email reminders	Yes	Yes
SMS reminders	No	2,000/mo included
Self-cancellation link	Yes	Yes
Payments
Online payments	No	Yes
Payment integrations	Instructions only	Booksy Pay
Calendar
Google Calendar sync	No	1-way import
Outlook sync	No	No
2-way calendar sync	No	No
Team
Team members	Pro ($7/mo)	$20/additional user
Team management	Pro ($7/mo)	Yes
Pricing
Free plan	Yes	No (14-day trial)
Starting paid price	$7/mo	$29.99/mo

Pricing comparison

Booksy Standard

$29.99/mo

All features included
2,000 SMS/month
Integrated payments
Listed on Booksy marketplace (44M users)
+$20/mo per additional staff

SimplerBook Free

50 bookings per month
Branded Booking Page
Email reminders
Email confirmations
Single User

SimplerBook Pro

$7/mo

Everything in Free, plus
Unlimited bookings
Remove SimplerBook branding
Team Support
Team management tools
Loyalty rewards

Pricing verified February 2026. Check Booksy's website for current pricing.

Where SimplerBook wins

Free plan available

Booksy has no free plan. After a 14-day trial, you pay $29.99/month even if you book two appointments that month. SimplerBook's free plan covers 50/month bookings with email reminders and a full booking page — free forever.

Works for any industry

Booksy is designed for salons, barbers, and beauty professionals. If you're a tutor, consultant, personal trainer, or photographer, the interface feels wrong — service combos, processing time, and chair scheduling aren't relevant. SimplerBook works for any service business.

No marketplace commissions

Booksy's Boost feature charges 30% (minimum $10) on the first visit from each new marketplace client. Ten new clients could cost $100+ in commissions. SimplerBook has no marketplace and no commissions on any plan.

Your brand, not Booksy's

Booksy pages live inside the Booksy ecosystem. Your clients see Booksy's app, Booksy's branding, and other providers nearby. SimplerBook gives you a clean booking page with your name, your colors, and your logo.

Where Booksy wins

Client discovery marketplace

Booksy's marketplace has 44 million consumers searching for beauty services. If you're a new barber or stylist trying to build a client base, that visibility is something SimplerBook can't match.

Generous SMS included

Booksy includes 2,000 SMS messages per month in the base plan. SimplerBook sends email reminders only — no SMS at all.

All features at one price

Every Booksy subscriber gets the same features — no tiers, no upgrade prompts, no 'available on Pro' gating. You pay one price and get everything. SimplerBook splits features between Free and Pro plans.

Google AI booking integration

Booksy was one of the first platforms integrated with Google's AI Mode, letting clients book via Google's AI search assistant. SimplerBook doesn't have this kind of search engine integration.

Which one is right for you?

Choose Booksy if…

You're a beauty professional who wants marketplace client discovery
You need 2,000+ SMS reminders per month
You want every feature included at a flat rate with no tiers
Google AI search booking matters to your client acquisition

Choose SimplerBook if…

You're outside the beauty/wellness industry
You don't want to pay $29.99/month before you've booked a single client
You prefer your own branded booking page over a marketplace listing
You collect payment offline and don't need integrated card processing

Common questions

No. Booksy costs $29.99/month with a 14-day free trial. There's no free tier. Each additional staff member costs $20/month.

Booksy Boost charges 30% of the first visit from new clients who discover you on the marketplace. The minimum charge is $10, maximum $100. Repeat visits from the same client cost nothing.

Technically yes, but the entire interface — service combos, processing time, chair scheduling, portfolio features — is designed for salons and beauty professionals. Consultants, tutors, and other service providers will find most of it irrelevant.

Only one-way. You can import Google Calendar events into Booksy, but Booksy appointments don't push back to Google. True two-way sync requires third-party tools like Zapier.

If you want new clients finding you through a marketplace with 44 million users, Booksy fits. If you already have a client base from walk-ins and referrals and just need an online booking link, SimplerBook does that for free.

Ready to simplify your bookings?

Set up your booking page in 5 minutes. Free forever, no credit card required.